Privacy Policy

This page explains what happens with your personal data on our website, and how you can exercise your rights over it.

Who we are and how to contact us

We are Terrafertil UK Limited, of 2 Eastbourne Terrace, London W2 6LG. We are the publisher of this website, and the controller in respect of the personal data which it uses.

If you have any questions or concerns about the information in this notice, or about our handling of personal data more generally, or if you would like more detailed information, you should email us at or write to us at Nature’s Heart, 2 Eastbourne Terrace, London, W2 6LG.

The “Contact Us” form

If you use the form on the “Contact us” page, then we will receive the information you provide and we will use it to answer your query. We will keep this information on file for as long as is necessary to deal with the query or anything arising out of it, and for 7 years afterwards as part of our business records. We do this on the basis of our legitimate interest in responding to and keeping a record of queries raised by actual or potential customers.

Basic statistics

The servers hosting our website log basic activity for the purpose of monitoring the technical health of our site, and finding and diagnosing problems with it. Typically this will consist of information about your browser, operating system, device type, and your IP address, as well as the pages viewed and any errors encountered. This information is not used for any other purpose, and is separate from our use of Google Analytics, described below. We keep this information for 4 weeks. Based on a log rotation of one rotation per week. We do this on the basis of our legitimate interest in maintaining our website and fixing problems with it.

Google Analytics cookies

We use a Google service called Google Analytics to help inform our marketing decisions – for example, the information provided by Google might tell us that we have a large number of visitors from a particular area, or falling into a particular demographic. The service works by saving to your device a series of small files called “cookies”, which contain information which Google can use to track your activity on our website. The information presented to us by Google is statistical in nature and does not identify you personally, but if you have a Google account and you are logged in to it on the device you’re using to browse our website then it is likely that Google will know who you are. You can learn more about Google Analytics here: [].

This information is retained for 26 months.

We ask for your consent before we do this.

Facebook cookies and pixel

Our website has a “share on Facebook” button and as part of that, Facebook is able to track your activities on our websites and on other websites that provide a “share on Facebook” button or otherwise use Facebook’s services. They do this by setting cookies in a manner similar to Google Analytics, and by loading a special tracking image known as the “Facebook pixel”. We do not ourselves receive any information from this practice. You can learn more about the Facebook Pixel and Facebook’s privacy practices here: []

This information is, we understand, retained by Facebook for 18 months.
We ask for your consent before we do this.

International transfers of personal data

Our website is hosted in the UK, and our web server logs and information from our contact form are kept in the UK. Google and Facebook may transfer the information they collect about you to the USA and elsewhere. As a necessary consequence of that, the US authorities may be able to access that data. Their respective privacy notices will provide more information about your rights in that respect, and how they protect them.

Your rights and how to exercise them

European and UK privacy laws grant people certain rights in relation to their personal data. Below is a short overview of those rights. If those laws apply to you, you can exercise your rights by contacting us at You can also withdraw your consent to non-essential cookies using our cookie consent tool, which you can access here. If you do contact us to exercise your rights, it is a good idea to be as specific as possible about what you want, because it enables us to respond more quickly.

You have the right to a copy of your data

You have the right to have access to the information we hold about you. There are a few exceptions to that right, designed to protect the rights of other people. If it is information you have given to us, you have the right to receive it in a portable electronic format.

You have the right to have wrong information corrected

If we hold information about you that is factually inaccurate then you have the right to have it corrected. This right does not extend to matters of opinion.

In some situations, you have the right to have your information deleted

You may have the right to have some or all of your information deleted, principally if the information you want deleted is no longer needed or if we don’t have a legal basis to continue using it (for example, if we are using it on the basis of your consent and you withdraw your consent).

If we’re relying on your consent, you have the right to withdraw your consent at any time

If we’re relying on your consent to do something with your information (for example, our use of Google Analytics) then you have the right to withdraw that consent at any time.

If we’re not relying on your consent, you may still have the right to object to things we do with your information

If we are doing something with your data not on the basis of your consent but on the basis of our “legitimate interest”, then you have the right to object to what we are doing, and we must stop unless we can show that there is a compelling and legitimate reason to continue, or what we are doing relates to a legal claim.

In some situations, you have the right to restrict what we do with your information

If you dispute the accuracy of information we hold about you, or we do something unlawful with your information but you don’t want us to delete it, or if we don’t need the information any more but you want us to preserve it in connection with a legal claim, or for the period in which we are considering a valid objection you have raised under your right to object discussed above, then you have the right to require us to restrict use of that information to simply storing it and using it only for legal claims, protecting the rights of others and matters of important public interest.

You have the right to complain to the supervisory authority

If you are unhappy with how we have handled your personal data, you have the right to complain to your local data protection authority, which in the UK is the Information Commissioner’s Office. You can reach them through their website at If you are based in the EU, then you can find the contact details for your local supervisory authority on the website of the European Data Protection Board at